We Trusted the Bureau
Founded 100 years ago, the Better Business Bureau (BBB) has enjoyed a sterling reputation as a consumer watchdog group and has helped consumers find businesses they can trust. In 2012 alone, consumers turned to the BBB more than 124 million times for free reviews about business’ integrity. That is, until recently.
Carrie Hurt, President and CEO of The Council of Better Business Bureaus recently announced that BBB of the Southland, the agency that serves the Los Angeles area, has been expelled from the national organization, has lost its right to use the BBB name and logo and was cut off from services provided by the Council of Better Business Bureaus.
According to a news report aired recently on ABC News, our local BBB was investigated for allegations of a “pay to play” culture in which higher ratings were awarded to businesses that paid for membership status. One of the allegations related to a phony business naming itself as the Hamas terrorist organization, obtaining an “A+” rating after paying a $425 membership fee.
BBB reports they are not abandoning the LA market and are working toward building a strong, standards-based BBB in LA that consumers can depend upon.
In the meantime, you can continue to rely upon the safety and security that comes from the professional vetting conducted by SoCal Home Improvement. No one has ever been allowed to pay to be affiliated with our organization, or advertise with us, or receive referrals from us. It’s a radically different business model based on Homeowner Protection as Priority #1.